Hot boys cryПомните

No pressure. О маркетинге.

Мужчины в рекламе и 2025 год Наткнулась на занятный отчёт Kantar о современной маскулинности. В нем говорят о различиях между поколением Z и миллениалами в их отношении к тому, как мужчина изображается в рекламе. Интересные цифры из отчёта: 🔴58% мужчин…

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Hot boys cry

Помните, обсуждали с вами отчет про мужчин в рекламе? В нем говорится, что 70 % мужчин считают, что стереотипные маскулинные образцы в рекламе совсем не отражают жизнь?

Тут как в подтверждение мне встретился бренд Hot Boys Cry. Там, конечно, тоже в рекламе сплошь красавчики. Но мне нравится как все вместе собрали: смыслы, понятную эстетику, шрифты, рилсик с узнаваемыми локациями города. Свою аудиторию наверняка найдут.

Мне понравился свитшот «Get in bicthes, we are going to therapy”😁

#симпатичное

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573 viewsMay 11 at 08:45

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Create: 2025-05-11
Last Update: 2025-06-01 10:09:05

BY No pressure. О маркетинге.

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